DECISION INTELLIGENCE

MICRO FACTORS

Decision
Intelligence.

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Superintelligence.

Driven by Self-Improving
AI Agents.

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SMALL FACTORS. SIGNIFICANT IMPACT.

We build
decision intelligence
systems.

We turn your data into financial clarity, intelligent decisions, and AI systems that put them to work.

Discover your opportunity ↗ Explore our expertise ↓
RIYADH, SAUDI ARABIA Business insight. Technical depth.
THE DETAIL MAKES THE DIFFERENCE
OUR FOCUS

Every factor.
Quantified in SAR.

Data → Decisions → Value ↗
A clearer perspective on your business.

WHAT WE BUILD

Decision intelligence systems
built around your enterprise.

Micro Factors builds decision intelligence systems that predict outcomes and recommend — and, where appropriate, make — better business decisions.

Built on your enterprise data, our systems combine advanced analysis by data scientists with AI engineering. We identify the micro factors that influence profitability, then develop self-improving AI agents that continuously learn from new data and decisions to improve performance over time.

01 / OUR EXPERTISE

Intelligence that moves
your business forward.

One focused capability: building systems that predict, decide, act and improve on the foundation of your enterprise data.

CORE EXPERTISE

Decision Intelligence Systems
& Self-Improving AI Agents

We build the complete system that turns enterprise data into predictions, decisions and measurable action — then deploy AI agents that learn from every outcome.

01

Predict

Models anticipate outcomes, risk and financial impact using the signals inside your enterprise data.

02

Decide

Decision engines compare available actions, constraints and trade-offs to recommend the best response.

03

Act & improve

Governed AI agents execute approved decisions and continuously learn from actual business results.

02 / OUR APPROACH

The Micro Factors
Decision Intelligence Cycle.

Every business problem begins with a decision. We connect it to the data, economics, technology and people required to improve it continuously.

03 / DECISION INTELLIGENCE IN ACTION

Intelligent Inventory
& Inbound Logistics.

A practical example of how one system protects production, reduces logistics cost and releases working capital.

SYSTEM IN ACTIONFraming the decision
01 · FRAME

Protect production at the lowest total cost

Define the decision, constraints and value target before disruption occurs.

02 · DISCOVER

Connect the risk signals

Supplier lead times, inventory, production plans, routes and customs events.

03 · QUANTIFY

Measure the business exposure

An 8-day predicted delay creates SAR 1.2M of production risk.

04 · ENGINEER

Compare every available action

Wait, expedite, transfer stock or source elsewhere — scored against cost and constraints.

05 · ACTIVATE

Execute the best response

Agents transfer available stock and expedite only the critical quantity for SAR 78K.

06 · LEARN

Improve the next decision

Actual arrival, cost and production results update forecasts, safety stock and supplier scores.

BUSINESS IMPACTFewer shortagesLower expedite costLess excess inventoryBetter working capital

04 / A CLEAR PLACE TO START

Find the opportunity.
Before the investment.

The Decision Intelligence Diagnostic

A focused engagement to uncover the decisions costing you money and quantify the opportunity to improve them. A practical first step toward a more intelligent business.

Discovery-led Planned around the decision
Scoped to complexity A realistic roadmap before build
Discuss your diagnostic ↗
YOUR NEXT DECISION, MADE CLEARER. ↗

A clear path from
insight to action.

  1. 01

    A view of your true profitability

    Where margin is made, and where it slips away.

  2. 02

    Opportunities ranked in SAR

    A quantified decision map to focus your effort.

  3. 03

    A starting point for AI agents

    The recurring decisions worth automating first.

  4. 04

    A board-ready recommendation

    Clear priorities your business can act on.

05 / THE PEOPLE BEHIND THE MODELS

Business experience.
Analytical depth.

A boutique consultancy that connects the P&L to the model. Principal-led engagements, supported by specialist expertise in data science, AI, and engineering.

Built on a simple belief:
Better analysis should lead to better decisions.
UW

Ubaid Waheed

FOUNDER & CHIEF EXECUTIVE

More than fifteen years across finance, data, and analytics in Saudi Arabia’s capital-intensive industries. A former CFO of a SAR 1B+ business, bringing financial accountability and technical understanding to the same table.

Georgia Tech · MS Analytics Finance & analytics leadership Defence & giga-projects

LET’S FIND YOUR NEXT OPPORTUNITY

Small factors.
A stronger bottom line.

Tell us where the pressure is.
Let’s explore what better decisions could unlock.

Start a conversation ↗